Top 5 Functional Food and Beverage Trends to Look in 2019

Well, you would be hearing the term ‘functional’ lately with respect to food and beverage products. Functional foods have grown tremendous popularity in the market and are trending in the food and beverage industry. These are basically food items or products that help in providing benefits that are beyond conventional food products. In the food and beverage industry, there has been a drastic competition in order to give customers better products. Most of the beverage manufacturers are constantly working towards providing customers with ultimate functional products.

Functional products are definitely getting popular and the trend has quickly taken over the world. However, there are some functional food and beverage trends that you can look for in 2019.

Digestive Wellbeing

Gut health and digestive well being are one of the most popular and growing trends when we talk about functional food and beverages and the trend seems to get even more popular in the upcoming years. The popularity of yogurts and kombucha as a functional food for the gut and digestive health is known to all of us. A possibility of having a proper diet that focuses on improving digestive health is way higher.
Some of the major digestive and gut health functional foods in the market are Probiotic, FODMAPs.

Sugar is not Going to have a Good Future

Most of the people are saying ‘no to sugar’ and same will continue in 2019 probably even more. More people are getting cautious about the sugar level and added sugar in the products. This is why it is important to interpret the composition of every product before bringing it to the market. For function foods and beverages, it will be better to opt for natural sweeteners like honey, agave etc.

Cannabidiol (CBD)

Cannabidiol is another trend that will quickly take over the world especially in the food and beverage industry. This will be a game changer for the food and beverage manufacturers if they can legally utilize CBD in foods and drinks.
Beverages high on caffeine like coffee, tea, and soft drinks are very popular among the folks. CBD is the best way to provide people with well-being through inducing calmness and sanctity.

Natural Organic Products

The consumers are more concerned about natural and organic ingredients more than ever before.  This is a huge trend in the industry green juices, organic salads are gaining popularity. Functional foods and beverages are going to focus on natural and organic ingredients for their products in order to cater to the customers.

Carbohydrate Shift

One of the major drift that we are going to witness is the shift from carbohydrate foods. Most diet plans are focusing on low carb diet which is gaining popularity. In 2019 more people are bound to include good carb foods in their diet. Lower carb diet mostly focuses on high protein and good fat content. So, the functional food trend is going to shift towards lower carb and high protein and fat diet.